Journal of Media Studies, Vol 31, No 2 (2016)

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Illuminating the needs to study journalists’ perspectives and attitudes on the credibility of news on social networking (SNSs) sites

Amjad Omar Safori, Rosli Bin Mohammed, Nik Adzrieman B. Abd Rahman


The role of journalists and journalism has progressed into a moredigitalized journalism. Social Networking Sites (SNSs) allow peopleto take part in online activities and remove the barrier for onlineusers to publish and share information at any place at any time.Thisarticle intends to show that credibility of social media is a key factorthat enhance public engagement and communication effectivenessin the digital/social media, and the factors that could affect thecredibility of news from SNSs. Based on the literature review, thisarticle reviews journalists' awareness of SNSs; an understanding ofwhat constitute 'news credibility' is pursued; and finally, this articlecompares SNSs news credibility to traditional media; andjournalists' dependence on SNSs for news content. The reviewsuggested various factors affect the credibility of news from the newmedia, which is linked to journalism work. These include: theinteractive media, technology acceptance, quality of news' source,and the exposure of the media. The review of the literature suggeststhe dire research needs to focus on journalists' perspectives andattitudes towards the new media to ensure credibility of news andjournalism is continuously sustained and improved.


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