South Asian Studies, Vol 31, No 1 (2016)

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Role of Media in Strengthening Democracy in Pakistan: Journalists’ Perception

Mian Ahmad Hanan, Noshina Saleem, Aniqa Ali, Sahifa Mukhtar

Abstract


The study analyzes the perception of Journalists’ regarding role of Pakistani media in strengthening democracy. It was also aimed to identify the factors which undermined the role of media in strengthening democracy. In this study survey was conducted from 82 print and electronic media journalists of Pakistan. For qualitative purpose 5 senior journalists associated with print and electronic media of Pakistan were interviewed to have insights in the role of media in strengthening democracy in the country. This study concludes that Pakistani media is not playing a significant role in strengthening democracy in the country. It also reveals that Journalists’ are satisfied with media’s role in creating awareness and providing information to public and act as a watchdog to government policies. In addition, majority respondents are not pleased with media’s role as an agenda setter for upholding the principles of democracy and offering as civic forum for the people of Pakistan. Moreover, it also indicates that there is no difference between the perception of senior and junior journalists’ regarding media’s role in strengthening democracy in Pakistan. In addition study also reveals that there is no difference found between the senior and juniors, and high and low salaried journalists’ regarding ownership influence on their work routines and professionalism. Therefore, this study busted the myth that the senior and high salaried journalists’ are less influenced by the ownership

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