Table of Contents
Articles
| IMPACT OF SALES PROMOTION ON CONSUMER BUYING BEHAVIOR: A CASE OF MODERN TRADE, PAKISTAN | |
| Mukaram Ali Khan, Amna Tanveer, Syed Sohaib Zubair |
| SERVICE ETHICS IN STARTUP AND EMERGING ENTERPRISE ACROSS INDUSTRIES & IT'S IMPACT ON THE COMPETITIVENESS | |
| Rohit Kanda, Harish Handa, Pushpkant Shakdwipee |
| CRITICAL SUCCESS FACTORS IN IMPLEMENTING ENTERPRISE RESOURCE PLANNING (ERP) SYSTEM IN PAKISTANI ORGANIZATIONS | |
| Naveed Saeed Rana, Dr. M. Shafique, Asif Arshad Ali, Shabana Naveed |
| Book Review | |
| Syed Nadeem Tahir, Nasira Jabeen |
| Book Review | |
| Muhammad Zeeshan Hanif |
| FUEL-EFFICIENT VEHICLES AND PETROL CONSUMPTION IN THE TRANSPORTATION SECTOR OF LAGOS STATE, NIGERIA | |
| Suraju A. Aminu, Olalekan U. Asikhia |
| INFLUENCE OF TRANSFORMATIONAL LEADERSHIP ON PROACTIVE WORK BEHAVIOR: THE MEDIATING ROLE OF PSYCHOLOGICAL EMPOWERMENT | |
| Ali Javed, Dr. Atif Hassan, Tooba Arshad |
| IMPACT OF SALES PROMOTION ON CONSUMER BUYING BEHAVIOR: A CASE OF MODERN TRADE, PAKISTAN | |
| Mukaram Ali Khan, Amna Tanveer, Syed Sohaib Zubair |
ISSN: 2521-554X